Fashion Marketing (e-learning)

PERTINENT TRAINING

• Courses rich in visual, sound, and animated content.
• Continuous evaluation of the learners' comprehension of material.
• High-quality content based on the LaSalle College program.
• Self-guided training at your convenience.
• Virtual evening classes.
• Duration: 16 months.
• 20 hours of coursework (self-guided training and virtual classroom) and individual work per week.
   

The Fashion Marketing - Buyer's Profile program is a 900-hour program

Accreditation

LIST OF COURSES

• History of Fashion 
• The Marketing of Fashion
• Fashion Occupations
• Fibre & Textile Analysis
• Analysis of Styles & Trends
• Principles of Accounting
• Prospecting for Clients & Suppliers
• Developing an Exclusive Clothing Strategy
• Introduction to Financial & Budgetary Planning
• Planning the Assortment of Fashion Clothing and Accessories 
• Sales Force
• Approaches to Planning
• Import/Export Distribution
• Choosing a Selection of Clothing & Accessories
• Managing Fashion Merchandise
• Intergration in Workplace II

Note: It is recommended that the student acquire this software, an educational version of which is available.

This training program is available in either English or French.

This program is also available for self-guided training. (Visit our training catalogue)

PROFILE

Do you possess the following qualities or aptitudes? • Aesthetic sensibility.

• Creativity.
• Interest in public relations and teamwork.
• Dynamism and initiative.
• Interest in business.
• Strong interest in fashion and everything connected to it.
• An ability to communicate with and convince people.

If so, the fashion business may hold the career for you.

RELATED AREAS OF EMPLOYMENT

• Purchase, sale, promotion and distribution of fashion merchandise.
• Predicting styles and trends.
• Evaluating the needs of the target clientele.
• Managing communication needs.
• Managing marketing strategies.