Fashion Marketing - Buyer's Profile | Online
Diploma | Fashion Marketing - Buyer's Profile | Online

A FLEXIBLE PATH TO PROMOTING FASHION TRENDS AND TECHNIQUES

The Fashion Marketing—Buyer’s Profile program is geared towards teaching you an exciting profession where you can expose your talent, and even influence future fashion collections!

As a buyer, you will select and purchase clothing as well as accessories for a boutique’s specific clientele. Your intuition and sense of aesthetic will be useful to analyze and predict fashion trends.

Prepare yourself for the exciting, competitive and multi-faceted world of fashion!

* This program is delivered by LaSalle College International Vancouver Inc., PTIB Designated Institution ID-02160 and located at 101 Smithe St., Vancouver, BC, V6B aZ8. LaSalle College and the LaSalle College logo are trademarks of LaSalle International Inc. and used under licence by LaSalle College International Vancouver Inc.

About E-learning

Learn more about this stimulating and interactive training method.

How does it work ?

Discover the variety of advantages of the online training.

Online Info Session

Join us during our online info session at noon, on November 14 to learn more about our online programs.

  • High-quality training with rich media content. 
  • Continuous evaluation of your understanding of the subject at hand. 
  • A variety of courses available remotely. 
  • A combination of virtual classes, self-guided training, and homework for a minimum amount of class hours and a maximum amount of freedom. 
  • Virtual evening classes.
  • Length of program: 16 months. 20 hours/ week of work (includes self-guided training, virtual classes and individual study time).

CREDENTIAL

Diploma
If you have these qualities or skills, then a career in Fashion Marketing may be for you! 
  • Creativity 
  • Aesthetic sensibility 
  • Artistic ability 
  • Interest in public relations and teamwork
  • Dynamism and initiative
  • Interest in business Strong interest in fashion and everything connected to it 
  • An ability to communicate with and convince people
  • Simply Accounting
  • Fibre and textile kit
  • Purchase, sale, promotion and distribution of fashion merchandise
  • Predicting styles & trends
  • Evaluating target clientele needs
  • Managing communication
  • Managing marketing strategie
  • Computer with 64 bits 3GHz processor or Mac Intel
  • Windows 7 or higher or Mac OS v.10.7 or higher 
  • Minimum 4GB of RAM
  • Hard Drive 500GB 
  • Graphics Card compatible with Autocad
  • High Speed Internet access
  • Internet Browser
  • Screen with minimum resolution of 1080 x 900 (1280 x 1024 recommended)
  • Sound Card, headphones and microphones
  • Flatbed Scanner
  • Adobe Flash Player (most recent update);
  • Flat scanner 

Students are responsible for ensuring compatibility with the software.

Semester 1 
  • The History of Fashion
  • The Marketing of Fashion
  • Fashion Occupations
  • Fiber & Textile Analysis
Semester 2

  • Principles of Accounting
  • Analysis of Styles & Trends
  • Planning a Selection of Clothing and Accessories
  • Developing an Exclusive Clothing Strategy

Semester 3 

  • Choosing a Selection of Clothing and Accessories
  • Prospecting for Clients and Suppliers
  • Introduction to Financial and Budgetary Planning
  • Approaches to Planning

Semester 4 

  • Managing a Sales Force
  • Managing Fashion Merchandise
  • Import/Export Distribution
  • Integration Project